Savings Bank named the most expensive Russian brand

Consulting firm Brand Finance has published an annual ranking of "500 most valuable brands in the world." The most expensive brand is recognized Russia Savings Bank: its value exceeded $ 12 billion Taken 65-th line, Sberbank was the only Russian company, which became the top one hundred world ranking. Market capitalization of the bank at the beginning of 2011 totaled $ 64.33 billion in 2010, the Bank held the line in 1958 with a market capitalization of $ 51.11 billion and the brand value of $ 11.73 billion, according to Brand Finance, a brand of the Savings Bank is a 19-m value among the world's banking brands. The most expensive brand in the world recognized as Google, which last year was in second position. Brand value was - $ 44.3 billion in Google's rankings followed by Microsoft ($ 42,8 млрд), Wal-Mart ($ 36,22 млрд), IBM ($ 36,16 billion) and Vodafone ($ 30,67 billion). From Russian companies, except for Sberbank, the rating fell Gazprom (208 seats), the Beeline (243 seats), MTS (304 seats), Lukoil (348 seats), Rosneft (370 seats), "Magnet "(422 place). Source: Finmarket